The Benefits of eCommerce Platforms for Business in Singapore are numerous, there really isn’t a reason not to use one of you are planning on setting up an online store.
When you find a great eCommerce software to use, normally, their support is great, which is obviously super important for someone new to the online world.
But this does come down to you choosing one with great support, and our recommendation is called Shopify. This is the best to get started with eCommerce. Let’s break the benefits down for you now…
In Singapore alone, Shopify has 5,792 stores using its eCommerce software.
UPDATED: 10/11/2021
Advantages of eCommerce Platforms For Online Stores
Ease of Use:
If you have any idea how to use WordPress, most new e-commerce software will be pretty easy for you. The great thing is, a lot of them now are really intuitive, so you can work your way around them easily. We will speak mostly about Shopify during this brief article but if you want reviews of eCommerce platforms then make sure you read our article here.
Advanced Technology:
Modern eCommerce software they have to ensure that they constantly keep ahead of the game when it comes to being the best in the market.
This means creating the best and most future-forward technology for their platform and for their users.
- They include mobile integrations,
- Are fully device rseponsive,
- Have SEO features inbuilt,
- Are built to elimitae as much code as possible from non-developers,
- Plus a whole lot more.
Mobile Responsive:
In this day and age, anything that is not developed with mobile responsiveness in mind is old-school.
And knowing this, the best eCommerce companies, like Shopify (a great example) make sure that it ticks all the boxes for mobile responsive design and search engine optimization elements.
So you can create cool mobile stores for your website, which are prebuilt into the themes that you can download for free, or buy (if you want an extra charge).
This means that your customers can shop anywhere and anytime, perfect for a region like Southeast Asia where so many of the population rely so heavily on mobile tech.
And, being a Singaporean company, you must realize that your regional position is perfect to take advantage of the rest of the ASEAN.
Lots of Great Themes:
No platform would be complete without a variety of cool themes to choose from for your store, and Shopify has them in droves, with a range of prices to fit any budget, and any look and feel.
Browse through, pick your favorite, and use it as it is, or create that one-of-a-kind site that you need by getting a bespoke design created.
eCommerce Software Advantages Payment Integration
Now as we know (most of) the ASEAN region and SEA is only starting to really come online when it comes to e-commerce and online shopping, at least for startup entrepreneurs.
Shopify is cool, so it has partnered with some really good 3rd party international payment providers, which is brilliant and one of the top benefits of using the Shopify eCommerce system.
Your customers can pay in your local currency using their preferred payment method.
With around 3.3 million e-commerce users in the land of Singapore (As of October 2021), it’s no wonder that eCommerce in Singapore is leading the game when it comes to eCommerce in the Southeast Asian region.
Payment Gateway Options For eCommerce Business in Singapore
There are so many to choose, but our recommendation is Shopify Payments.
- Adyen
- Alipay Global
- Asiabill
- BitPay
- Cartão de Crédito em até 12x via EBANX
- Coinbase Commerce
- CyberSource
- ePay / Payment Solutions
- eWAY Rapid 3.1
- GoCoin
- Oceanpayment
- PayDollar
- Payment Express PxPay
- PaymentExpress
- PayPal Express Checkout
- PinwheelPay
- PUT IT ON LAY-BUY
- Shopify Payments
- WorldPay (Direct)
- WorldPay (Offsite)
You just choose the different ones that are applicable to your store location and selling locations and then you can start selling. You will first have to set up the accounts with the other gateways, but once you do that, it is pretty self-explanatory.
Application Integration:
Shopify is cool in that it has thousands of applications of all manner to help make your store better.
From marketing to Facebook ads, and conversion optimization, to upsells, down sells, and everything else. You can check out and do searches for them on the Shopify App Store.
Blogging With Your eCommerce Store
You might not understand the necessity of a blog, but it can become a great driver of buyers for your eCommerce store. You can write about products, do reviews and really engage your potential buyers.
Things like Top 5 lists of products work well, or Top 10, you get the idea. It’s a really great way to steal traffic for your competition also. Write about their products and then saying why yours is better is a tactic used for hundreds of years, you may remember the famous Coca-Cola vs Pepsi wars of the ’80s or the Burger King vs McDonalds ads that popped up all over the place.
No Separate Hosting
When you sign up with an eCommerce software it comes as an all-in-one package.
- Payment gateways
- Apps
- Hosting
Sometimes dealing with hosting providers can be a bit of annoyance, mostly not though. But, if you like to have everything in one place, and make the process of setup super simple, then the likes of Shopify is a great solution.
Shopify hosts their platform themselves, and while there is downtime with everything when it comes to the internet, there has never been anything to remember that caused any issues for our web stores.
Product Management
If you have lots of stock for your store then finding an eCommerce solution that enables easy management is going to be something that you absolutely need. Shopify’s system for managing products is by far better than other eCommerce software, and again, much more intuitive, meaning even if you do hit a wall, you will be easily able to jump it.
It enables you to easily create product variants, add images from URLs and include SEO details.
And speaking of SEO:
Shopify is seriously SEO friendly:
SEO is the process of being able to get your website and web pages to the top of the search engines using a variety of things including:
- Writing and creating great content that your buyers love,
- Getting good quality links back to your content increasing the contents authority.
There are a lot of eCommerce solutions that are SEO sound, like BigCommerce, and WooCommerce, but as an overall easier platform to use, the benefits compound in Shopify.
Security Is Key to Quality eCommerce Solutions
For those of you non-techy-minded, all Shopify stores are very secure and reach all the recommended guidelines for website security. A safe and secure site means trust from your customers and in turn more sales. For my technically-minded brothers and sisters, Shopify is level 1 PCI DSS compliant.
Abandoned Cart Features
Any idea what Abandoned Cart is?
Basically it gives you the ability to remarket automatically to people who did not finish their checkout process. This basically allows you to increase the sales of your store.
Add Coupons and Discount Codes
Being a marketer of any kind, you know the power of discounts and coupons, people just go mad for money off.
And Shopify knows this, having the easy-to-use coupon creator included in the system.
And last but by no means least…
Live Chat Integration
A pretty cool way to close the bigger ticket items. When you sell products that are over a certain amount, people tend to want to have a human interaction to alleviate their worry about buying the expensive product.
So you can have a feature on your site, where people can talk with you live (via text) and you can sell them on your products.
So, there you have it, the benefits of using an eCommerce platform for business, and no wonder Shopify continually tops the best choices for e-commerce Stores and platforms.
